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Home WordPress Websites WordPress PlugIns

What is Jetpack?

Lori Ballen by Lori Ballen
April 25, 2022
in WordPress PlugIns
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With the Jetpack plugin, you have access to security features, marketing features, and design features, including premium themes, SEO tools, and social sharing options.
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Contents

  • Safer. Faster. More traffic.
  • Table of contents
  • What Is Jetpack and How Does it Work with WordPress?
  • What Are the Main Jetpack Features?
  • Looking at the Pros and Cons of Jetpack
  • Safer. Faster. More traffic.
  • Frequently Asked Questions About Jetpack: People Also Ask
  • The Top Jetpack Alternatives
  • The Best WordPress Analytics Plugin
  • Jetpack Is a Comprehensive Plugin Designed for WordPress Sites

This post contains affiliate links. As a partner with Amazon and various brands, I am compensated when qualifying purchases are made through my referral links.

If you are looking for a tool that can help you increase your WordPress site’s quality, then Jetpack could be the answer. 

Safer. Faster. More traffic.

Security, performance, and marketing tools made for WordPress sites by the WordPress experts

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Table of contents

  • What Is Jetpack and How Does it Work with WordPress?
  • What Are the Main Jetpack Features?
  • Looking at the Pros and Cons of Jetpack
  • Frequently Asked Questions About Jetpack: People Also Ask
  • The Top Jetpack Alternatives
  • Jetpack Is a Comprehensive Plugin Designed for WordPress Sites

You have probably heard about Jetpack; however, you still might not know if the tool is right for you. 

Take a look at some of the helpful information below and learn more about how you can leverage Jetpack to help you!

What Is Jetpack and How Does it Work with WordPress?

Jetpack is a plugin that was developed by Automattic, which is the same company that makes WordPress. Therefore, it only makes sense that Jetpack would work well with WordPress. 

You will need to create a free WordPress account to be able to use Jetpack.

Jetpack is a marketing, security, and design platform. As a result, Jetpack does a little bit of everything. There are both free and premium features available through Jetpack, so you can customize the platform to meet your needs. 

The exact functionality that Jetpack will provide to your WordPress site depends on what you need and how much you are willing to spend. 

If you decide to use everything that Jetpack provides, you will probably be overwhelmed; however, you can undoubtedly customize Jetpack to meet your unique needs!

What Are the Main Jetpack Features?

Jetpack is a tool that can do just about anything you need when it comes to design, marketing, or security. 

Therefore, it is crucial to take a closer look at some of the unique features that set Jetpack apart. Some of the tools that you will be able to access if you use Jetpack include:

Social Sharing: One of the main features of Jetpack has to do with social media. With Jetpack, you can add social sharing buttons to your site to boost your visibility. 

As a result, it is easier for your visitors to share your website with just a few clicks. With buttons to share your WordPress site on Twitter, Facebook, and Google +, it becomes much easier for you to advertise your website on social media.

Add a Contact Form: You can also use Jetpack to help you create a contact form. You don’t need to use a separate plugin as Jetpack provides contact forms as well. 

You can insert a form right from the WordPress editor by clicking on the “add contact form” at the top of the page.

Better Images: While WordPress does include a simple image gallery by default, it doesn’t look great. With Jetpack’s Image CDN, your images are going to look much better. 

There are new options from Jetpack that will help you improve the look of your images dramatically. With a better-looking image gallery, you will be able to make a better impression on all of your visitors.

Blog Post Suggestions: If you want to improve your search engine results rankings, you need to get the most out of every blog post. 

Sometimes, it can be hard to figure out which blog post plugins to use because they can hurt your load times. Jetpack has a related-post function that fixes all of these issues. 

With Jetpack, you can offload the hard work to WordPress’s servers. That way, you can enjoy the benefits of great posts without slowing down your own site!

Backup and Data Restore Features: While it is a premium feature, it is one of the most important ones offered by Jetpack. 

Jetpack provides you with click restores that will help you protect your data via its VaultPress service. One of the essential parts of data security involves backups. 

Ideally, you should be following the 3, 2, 1 backup rule. You should create three copies of your data stored in 2 different media types, with one location being off-site. 

Jetpack can help you get there with easy backups that restore easily.

Automatic Security Scans: Another paid feature that might be of interest to you involves automatic security scans. In addition to handling your backups, VaultPress can also look at your site and look for malware. 

For example, the feature could help you identify vulnerabilities in your site that could expose you to a brute force attack. These scans can help you keep your site secure if you are looking to consolidate your security features.

A Better Comments Section: If you are looking for a way to improve your comments section’s quality, then Jetpack can help you with your comments section as well. 

For example, you can add a social login, allowing visitors to look at your site from their Twitter or Facebook accounts. You can also allow people to like other people’s comments that have been left on your site. Furthermore, you can even use Jetpack to add an email subscribe feature.

Lazy Loading: If you want to speed up your load times, then lazy loading is essential. With lazy loading, the page loads for your visitors without loading all of the images. 

Then, the images of your site do not load unless (or until) they scroll down. Lazy loading is one of the most important performance optimization options that Jetpack provides.

Monitor Downtime: You need to make sure that you know if your website goes down. Jetpack monitors your site for you. With the Jetpack downtime monitoring feature, Jetpack will check your site every five minutes to ensure it is still working appropriately. 

If anything is wrong with your site, Jetpack will send you an email to immediately address the issue.

These are just a few of the many features that are available from Jetpack. Remember that you can customize Jetpack to meet your needs. Some tools are free while others come from paid plans, so Jetpack can be as inexpensive or costly as you want to make it.

Looking at the Pros and Cons of Jetpack

In the end, whether or not someone should use Jetpack depends on their goals. Should you use Jetpack on your site? It is important to take a closer look at the pros and cons.

Safer. Faster. More traffic.

Security, performance, and marketing tools made for WordPress sites by the WordPress experts

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Some of the significant benefits of Jetpack include:

  • Jetpack provides access to some features in a single package, allowing you to use Jetpack in many ways.
  • The Jetpack interface is straightforward to follow. You can turn certain features on or off with a few clicks.
  • Jetpack is modular. With access to a custom CSS, design features, marketing options, security tools, and more, you can activate the important features to your website.
  • Certain features of Jetpack are free, making it a cost-effective tool.

On the other hand, there are a few drawbacks of Jetpack to note as well. Some of the most significant drawbacks include:

  • While Jetpack does a lot of things, it isn’t exceptional at any one thing. As a result, if you are looking for the “best” tool for a particular category, Jetpack will probably not be the answer.
  • Because you need to connect your website to WordPress.com, some users have expressed a handful of privacy concerns.
  • Using Jetpack, you will be linking your WordPress.com account to your website, which could present another entry point for hackers.

Therefore, it is important for everyone to weigh Jetpack’s pros and cons before deciding if the tool is right for them.

Frequently Asked Questions About Jetpack: People Also Ask

Some of the most common questions that people have about Jetpack include:

Do I Need To Pay for Jetpack?

No, you do not have to pay for Jetpack. You might have to pay for certain features of Jetpack; however, you do not have to pay for Jetpack itself. Jetpack offers both free and premium features. As a result, some of the features from Jetpack are going to be accessible free of charge. On the other hand, some features (such as the safety and security features) are only going to come with a paid plan.

Do I Need a WordPress.com Account To Use Jetpack?

Yes. In order to use Jetpack, you need to create a WordPress.com account. Because Jetpack has been specifically designed for WordPress sites, there is a good chance that you already have one. If you are interested in Jetpack, you probably have a WordPress site, so make sure that you already have a WordPress.com account.

Does Jetpack Slow Down My Website?

It is clear that Jetpack has a dizzying array of features. Therefore, lots of people are concerned that Jetpack might slow down their websites. Even though you can use all of the features you want, you don’t need to enable everything. It significantly reduces the load on your website. Even though the size of your page and the number of HTTP requests will increase dramatically if you enable everything, the average page loading speed will likely remain the same.

The Top Jetpack Alternatives

For those who are looking for something other than Jetpack to use on their website, there are a few alternatives to note as well. Some of the biggest alternatives to Jetpack include:

WPForms Lite: If you are looking for an alternative to the feedback and contact forms that are provided by Jetpack, then you might want to take a closer look at WPForms Lite. WPForms Lite is a plugin that has been designed to help you create contact forms in WordPress itself.

With a drag and drop builder, numerous templates, and the ability to add these forms to your blog posts, WPForms Lite is a great tool for creating contact and feedback forms.

MonsterInsights: While Jetpack does come with a stats module built into it, it is not as powerful as Google Analytics. If you would like to tie Google Analytics to Jetpack, you must upgrade to a paid plan.

If you would like to avoid the upgrade, then you might want to go with MonsterInsights, which is the most powerful and popular Google Analytics plugin designed specifically for WordPress.

You can use MonsterInsights to install Google Analytics directly into your WordPress website. With a beautiful reporting tool, it is easy to see why MonsterInsights is so popular.

The Best WordPress Analytics Plugin

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UpdraftPlus: While Jetpack does provide daily backups, it also requires an upgrade to the paid plan. To get around paying for the upgrade, check out UpdraftPlus.

Another powerful WordPress tool, it is easy to use Updraft Plus to set up automatic backups for the entire website.

The tool only has to be set up once. Then, the backups will be automatically created. The website can also be restored from any of these backups with just a few clicks.

These are just a few of the many alternatives that are available to Jetpack. It is a good idea to take a closer look at these alternatives before making a decision on which platform to use.

Jetpack Is a Comprehensive Plugin Designed for WordPress Sites

In the end, Jetpack is a WordPress plugin that has been designed to help you with a wide variety of features.

With the Jetpack plugin, you have access to security features, marketing features, and design features, including premium themes, SEO tools, and social sharing options.

Because Jetpack is a hosted WordPress plugin, it is easy to tailor these Jetpack settings to meet your needs. Therefore, take a closer look at everything that Jetpack has to offer and see if it is right for your WordPress site!

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Once you've decided to add a membership site to your online business, there are several steps you will need to take. Here is a helpful checklist that you can use. Creating a membership site is not as hard as you think. Once you complete this checklist, you will be ready to go. You will have done everything you need to do to launch your site and start earning regular monthly income. Purchase a Domain Name Almost everything in internet marketing seems to start with getting a domain name, and a membership site is no exception. Briefly, find the keywords used most often in your niche and add "Club," "Group," "Team," or something similar to it. For example, you might call it mysterywritersclub.com. I use Godaddy for my domain names. Set Up a WordPress Site Without a doubt, WordPress is the best platform for a new site owner to use to create a membership site. You can get your WordPress Website and hosting at WP Engine or call a developer like my brothers at BallenBrands.com 702-917-0755. It is easy to use once you learn the basics, and many forums will help answer any questions you might have. There are also plenty of tutorials available free on the internet. When you build your site, you will need a welcome page, a blog, a downloads page, and maybe a forum, depending on how you want to run your membership site. Membership Site Plugins After you've set up the basic structure for your site, there are several helpful membership plugins available. However, a membership site relies on a solid infrastructure, making it vital to have quality, robust software. So what are the main membership site software products you should be considering? aMember Pro aMember Pro is a PHP script that you host on your server. The product is customizable, with hundreds of options for integration, including the major payment processors and content management systems. Among the many features, you can create unlimited levels of membership and subscription periods. Easy Member Pro Easy Member Pro is another PHP script with quick integration of payment processors like Clickbank, JVZoo, and Paypal. The software can offer unlimited levels, from a free trial to high-end service, with the option of upsells and one-time offers. There is also an affiliate element, so you can recruit others to promote your membership service. Wishlist Member Wishlist Member is a plugin that turns your WordPress site into a membership platform. The installation is as simple as uploading any other plugin. The functionality allows you to create a membership service with unlimited and flexible levels, scheduled content delivery, and hidden content. Anyone with an active WordPress site will enjoy the integration's simplicity but can still benefit from advanced features. Wild Apricot Wild Apricot is a platform that aims to cater to all the needs of a membership site. You can use the same tool to take payments, build a website, organize events, manage contacts, and email members. Wild Apricot focuses on clubs, societies, charities, and organizations, so it offers something different from the usual digital productivity tools. Memberful Memberful provides a way to integrate a paid subscription service with your existing website, whether with WordPress or another platform. You can add content to your site, block it from non-subscribers, sell digital or physical products, and remain in contact through email and your membership platform. MemberGate MemberGate is an all-in-one solution, so you run your content management, subscription business, and affiliates from the same place. If you already have an existing website, MemberGate might not be your preferred option, but new site developers can benefit from controlling everything from the same location. You can use the popular payment processors, manage affiliates, add discussion groups, and analyze stats while benefiting from stringent security. Memberium Memberium is a great way to integrate InfusionSoft and WordPress with a simple plugin. Many KEAP (formally Infusionsoft) customers are also comfortable with the WordPress platform, so the ability to easily connect the two while meeting a specific need is greatly beneficial. Built to make use of the quality payment, sales, and communication aspects of InfusionSoft, Memberium makes running a membership site a quick, efficient, and safe process. After running a membership site for an extended period of time, you should have a good idea of the churn rate. Knowing how much each customer will generate in average revenue makes it easy to budget for advertising and marketing costs while also clarifying how much you can spend on updating content. The right software can help you work out costs and revenue, schedule content, promote premium options, and deliver to customers, whether you do this with the leading software or integrate third-party tools. Ultimately, the right software can remove any technical hitches, so you can focus on the factors that convince customers to join and remain with your membership program. Create a Sales Letter The sales letter is essential and can make or break your membership site. It is the door through which you will entice people to come in and see what you have to offer. The sales letter should emphasize the benefits of joining your site and the features they will enjoy as a member. It should be written to build interest in your reader until he or she can't resist your offer. When they reach that point, it will be an easy decision for them. Set Up Your Payment Processor Once you have visitors clicking on your sales page, you will need a way for them to pay you. Quite a few membership site owners use PayPal to collect their monthly subscription payments, and that works well. You can also try Stripe or Square. If your membership site is a course, you can use Teachable or Thinkific to run your sales through like I do at BallenAcademy.com. I post my paid webinar programs there as well, so I can collect all payments in one dashboard. The Autoresponder Program To keep in touch with your members and let them know when you've added new content to the membership, you will need to include an autoresponder system on your site. This is also a great way to stay in touch in-between uploads with a regular newsletter. To encourage subscriptions to your newsletter, place an opt-in box on the welcome page that your customers will see after they've successfully subscribed to your membership. Some of the best email providers with useful autoresponders are AWeber, Constant Contact, and Keap. I use KEAP, but it's expensive. If I were starting a new membership site as a startup, I'd look at Constant Contact. If you are using teachable or thinkific, there are built-in email autoresponders. Pre-Launch Quality Content Before you launch your membership site, you must have several reports, articles, and other content ready for your early members. It is good to figure out how much content you plan to upload every month and then have double that amount already on the site when you launch. This will reassure members that you offer high-quality content and prevent immediate cancellations. Set Up an Editorial Schedule From the beginning, it is vital to set up an editorial schedule and follow it. Just like magazines set up their editorial schedule months or sometimes years in advance, you need to be just as business-like. Plan ahead and have your content ready to publish a month or so ahead of time. That way, if there is an unforeseen emergency, your content will go up as planned, and your business will not suffer. Summary One of the ultimate goals for a business is the development of recurring income. Chasing individual sales can build a business, but the addition of a recurring element will help sustain it for the long term. One of the best ways to create this income, particularly for those in the digital information sphere, is to build a membership program. As long as you can consistently provide value, customers will remain paid subscribers, allowing you to invest in marketing, sales, and product development. If you follow these steps, your membership will come together, and you will be earning recurring monthly income before you know it.

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