50 Pinterest Board Name Ideas

Looking for help building better Pinterest board names? You've come to the right spot - here are 50 to help you hit the ground running!
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Lori Ballen is a member of the Amazon Associates Program and earns money from qualifying purchases. Posts contain affiliate links that benefit Lori as well.

Pinterest is made of accounts, which then contain boards, which then contain pins. Pinterest Board Names can be anything the account holder wants, but many name their boards strategically, for efforts such as Pinterest seo. Let’s dive into Pinterest Board Names.

Statistic: Distribution of Pinterest app users in the United States as of June 2020, by age group | Statista
Find more statistics at Statista

How To Name a Pinterest Board

Check out Tailwind, an automation tool for Pinterest!

If you are looking to categorize your boards for your own personal use, think of your boards as a filing system. Organize them by topic such as:

  • Home Decor
  • Summer Fashion
  • Winter Outfits
  • Sweaters and Boots
  • Makeup I like
  • Dream Vacation
  • Art to buy
  • Books to Read

and so forth.

If your account is for business, you’ll want to focus on niches. Maybe you sell Home Decor. Your boards might start off as being sorted by rooms such as the following.

  • Living Room Furniture
  • Bedroom Designs
  • Bathroom Decor
  • Lamps and Lighting
  • Exercise Equipment
  • Nursey
  • Game Room

Pinterest Board Name Generator

You want to know the easiest way to come up with board names? When you search something on Pinterest, it returns a list of semantically related keywords that are frequently used as a more specific search for that Category.

Pinterest Search with categories that would make good board names

If you are wanting to rank your pins on Pinterest in top positions, you can use that search and those suggestions as a Pinterest Board Name Generator.

Let’s say you do nails. Maybe you don’t do nails but you want to be an affiliate for various types of beauty products and are a beauty blogger focusing on various nail designs (very popular on Pinterest of course).

Your account is called “Nails by Natalie” and you want to rank for all things related to nails.

Based on the suggestions listed under the keyword “Nails”, Pinterest generated the following ideas which you could use for Pin Boards.

These are sorted by the most popular as well. Furthermore, I’ve given you examples under these categories you could use as board names as well.

You can have up to 500 boards (including group boards) on Pinterest, so if you have the time, energy, and content, go for it!

  • Summer Nails (the boards don’t have to all say Summer, but when it makes sense, they might!)
    • Summer Nail Colors
    • Acrylic Nails for Summer
    • Summer Nail Designs
    • Teal Nails for Summer
    • Gel Nails for Summer
    • Short Summer Nails
    • Beach Nails for Summer
    • Dip Nails for Summer
  • Acrylic Nails
  • Spring Nails
  • Blue Nails
  • Winter Nails
  • Fall Nails
  • Coffin Nails
  • Gel Nails
  • Short Nails
  • Natural Nails
  • Cute Nails
  • Ombre Nails
  • Nail Design
    • Easy Nail Design
    • Unique Nail Design
    • Nail design with Rhinestones
  • Almond Nails
  • Matte Nails
  • Pink Nails
  • Pretty Nails
  • Valentines Nails
    • Pink Glitter
    • Red Valentines Nails
    • Ring Finger Nails
  • White Nails
  • Black Nails
  • Red Nails
  • and the list goes on!

Now, Let’s take the keyword “Nail Designs” and search for boards instead of Pins. As you can see from the results, Pinterest rewards exact match named boards to the keyword in the search.

Now, Let's take the keyword


Pinterest Results for keyword Nail Designs to search boards

Similarly, if we search for nail designs and drop down the menu to show people, we see profiles who also rank for Nail Design.

The Bottom Line is This.

Similarly, if we search for nail designs and drop down the menu to show people, we see profiles who also rank for Nail Design.

Pinterest SEO

Consider the Pinterest algorithm. Not unlike Google, Pinterest has its own formula for ranking pins. Many pinners don't realize that Pinterest is more of a search engine than a social platform. People search for a topic and browse pins. They may follow a board or an account, but generally, they are seeking to browse certain topics and images.

Consider the Pinterest algorithm. Not unlike Google, Pinterest has its own formula for ranking pins. Many pinners don’t realize that Pinterest is more of a search engine than a social platform. People search for a topic and browse pins. They may follow a board or an account, but generally, they are seeking to browse certain topics and images.

The Algorithm considers:

  1. Your account Profile Name
  2. Your Profile Description
  3. The claimed Website
  4. The Pinterest Board Name and Description
  5. Pin Name
  6. Pin Description
  7. Pin Content Source and Relation to Pin
  8. Account Authority
  9. Quality of the Pinner, Pins, and landing pages
  10. Relevancy
  11. Account holder activity
  12. Quality of re-pins

While we don’t know how much weight each ranking factor holds, how you name your Pinterest boards and pins, matter.

Pinterest Food Board Names

Recipe Boards

  • Food Recipes For Dinner
  • Healthy Food Recipes
  • Easy Food Recipes
  • Food Recipes for Kids
  • Crockpot Recipes
  • Dessert Recipes
  • Chicken Recipes
  • Instant Pot Recipes
  • Pasta Recipes
  • Vegetarian Recipes
  • Casserole Recipes
  • Breakfast Recipes
  • Soup Recipes
  • Keto Recipes
  • Food Recipes
  • Beef Recipes
  • Shrimp Recipes

Cooking Boards

  • Cooking Videos
  • Cooking Recipes
  • Healthy Cooking
  • Cooking Photography
  • Cooking Tips
  • Cooking with Kids
  • Cooking for Two
  • Cooking Tips

Pinterest Board FAQs

How Do You Name a Board on Pinterest?

You can name your board whatever you like. However, if you are trying to rank your pins in higher positions using Pinterest seo, you can title your boards based on a category in which you’ll post pins with keywords for that category. When you search a title on Pinterest, you’ll see suggestions under the search bar. These are popular subcategories of the main topic. These make great board names.Pinterest Search with categories that would make good board names




50 Pinterest Board Name Ideas

 The names you give your boards on Pinterest have a huge impact on the kind of traffic you’re going to be able to push to your platform. And traffic has a huge impact on how well you do on Pinterest!

That’s why so many Pinterest wizards spend a lot of time thinking about the kinds of names they give their boards, rather than just throwing things up, crossing their fingers, and hoping for the best.

Below we highlight 50 of the best Pinterest board name ideas you want to consider using moving forward!

Travel Boards

  • Dream Travel Trips
  • Travel Bucket Lists
  • Travel Inspo
  • Travel on a Budget
  • Travel Hacks

Try to think about what folks are going to be searching for when they want inspiration to get away on a dream vacation when creating travel boards for your Pinterest account. Capture the imagination and your board will get a lot of action!

Design and Décor

  • Interior Texture and Color
  • [ROOM] Ideas and Inspiration
  • DIY Home Design
  • Beautiful Bath and Kitchen
  • Room Redo

Home design and decor boards are super popular on Pinterest. Focus on creating boards that evoke a certain style or aesthetic, or focus on a specific space, and you’ll be good to go!

DIY and Crafting

  • Crazy Quilts
  • Fun DIY Projects
  • Crochet and Knitting Tuts
  • DIY Secrets
  • DIY Supplies

DIY and crafting boards on Pinterest get a lot of action, right up there with home design and decor, health and fitness, and food based pin boards. It’s not hard to drum up targeted traffic with board names like the ones above. Keep things focused on inspiration or “blueprints” for the best results.

Food and Recipes

  • Beautiful Brunch
  • Breakfast in Bad
  • Diets that Work
  • Healthy and Tasty
  • Food From Around the World

It’s hard to overstate just how much traffic food and recipe boards get on Pinterest today. If you’re able to tap into even just a fraction of that action you’ll find it’s effortless to push traffic to your other platforms, too. Stick with delicious recipes and you’ll have this on easy mode.


  • Summer Suits
  • Kicking Accessories
  • Dressing on a Dime
  • Casual Killers
  • Perfect Fits

Fashion boards speak directly to the ideal target market for Pinterest users, women between the ages of 18 and 29 that make up about 36% of all Pinterest traffic. If you’re looking to build a style influencer page on Pinterest, these are board ideas you’ll want to use for sure.

Garden Projects

  • Green Thumb Garden Design
  • Perfect Planting Ideas
  • Plant Schedules
  • Landscaping Secrets
  • Veggies and Flowers

Garden projects are becoming more and more popular, and finding inspiration for everything from a backyard garden to a full-blown farm or greenhouse and everything in between on Pinterest is easier than ever before. These are competitive spaces, so make sure that your boards are very descriptive and focused.

Wedding Inspiration

  • Perfect Wedding Dress
  • Magical Wedding Themes
  • Destination Weddings
  • Big Day Jewelry and Accessories
  • Wedding Food and Desserts

A quick nose around Pinterest will have most people feeling like the platform was built from top to bottom to make it easier to plan weddings more than anything else!

There’s a ton of wedding content on Pinterest today, which means these boards are always super competitive.

Focus up, drill down, and target your board names and content for the best results.


  • Morning Motivation
  • Uplifting Quotes
  • Journal Entries
  • Happiness
  • Pure Poetry

Sometimes you can get a little broader and a little more general when you are drumming up new Pinterest board names, especially in a niche that is as wide and as scattered as this one.

Still, it’s a good idea to try and categorize your boards as best you can according to the content that you are aggregating in that collection.

Money Management

  • Smart Stock Pics
  • Real Estate Secrets
  • Retirement Plans
  • FIRE
  • Credit Cards and Debt

There are a handful of niches that see a lot of action on Pinterest, more than any other niche, and the money and finance niche is definitely one of them.

People are always looking for ways to increase their income, boost their savings, and generate smarter investments.

Money making “secrets” always play well in board names.

Beauty and Skincare


  • Hollywood Beauty Secrets
  • Celebrity Skin Secrets
  • Makeup Tutorials
  • Natural Beauty
  • Hair Inspo

Another of the more dominant niches on Pinterest, there are always new boards in the beauty and skincare space popping up – pretty much on a minute by minute basis.

Those looking to capitalize on this kind of traffic or to become real influencers on Pinterest in the beauty and skincare world need to focus on “secrets”, tutorials, and how to pull off the natural look – even if that means cheating with a bit of makeup!

Closing Thoughts

At the end of the day, dominating on Pinterest really starts by coming up with board names that are:

  • Highly relevant to what Pinterest users are searching for right now
  • Laser targeted to the kind of content that the board is going to have and
  • Interesting enough to stop people when scanning the rest of the boards that show up on a search


As a general rule, it’s a good idea to keep your board names pretty tight and pretty punchy as well. Shoot for a maximum of five words or so, and try to use highly descriptive but plain language.

Every now and again you can break these “rules” – especially in competitive spaces where everyone else is using the same kind of names and descriptors – but you need to be careful.

When you get right down to it, the whole idea here is to create Pinterest board names that are interesting, engaging, and are going to get visitors to take a second to look at your content and maybe click through a couple of pins.

So long as you remember that this is the primary mission of your Pinterest board names (capturing attention, proving relevancy, and driving interest) you are going to have a much easier time coming up with names all on your own out of thin air.

Don’t be shy about having a look at the board names of Pinterest users that you really like, respect, and admire as well. You’ll be able to get some inspiration with a bit of “x-ray vision” looking over their boards and seeing what they are making work, too!



Most frequent questions and answers

1. In the Search Bar, type in a topic.
2. Use the drop-down menu and select boards.

It’s a best practice to name your board focused on a keyword or topic. When someone does a search on Pinterest, they can drop down the menu to show boards. Pinterest returns exact matched boards to that keyword.

Yes, you can merge Pinterest boards. From your profile, press and hold the board you want to merge. Click Move. Choose a board to merge with. Tap Move Pins and delete the board.

You will need Photoshop preferably version CS6 and newer.

Ready, Set, Grow

Hi! I’m Lori Ballen. I help content creators grow and monetize their channels. Are You Ready to Grow?

About Lori Ballen

She is the founder of The Ballen Method. Lori is a content marketer, speaker, and trainer.  Her students appreciate her authenticity, as well as her ability to take complex elements and make them understandable. As a 6-figure Affiliate Marketer, Lori understands the power of monetizing content marketing channels like Youtube, Blogs, and Social Media Networks.

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