Creative Market: A Resource For Designers and Creatives

Creative Market offers creatives the opportunity to sell design works and designers the opportunity to buy creative elements, but how do they stack up against the competition?
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Lori Ballen is a member of the Amazon Associates Program and earns money from qualifying purchases. Posts contain affiliate links that benefit Lori as well.

Creative Market is an online platform where creative individuals can set up a shop and sell their digital work. Among the products offered through the Creative Marketplace are graphics, templates, fonts, web themes, 3D files, photos, and add-ons.

Creative Market files are searchable by category, subcategory, tool, size, and platform.

Graphic Files on Creative Market

Creative Market has over 200,000 icon files available for purchase. Icon files are often available in bundles and vary considerably in price from $2 to $500 when purchased under a standard use license.

Graphic files are searchable by category and by tool.

Graphic files are available for Adobe Illustrator, Adobe Photoshop, and in vector format.

Graphic file categories include:

Icons: Creative Market has over 200,000 icon files available for purchase. Icon files are often available in bundles and vary considerably in price from $2 to $500 when purchased under a standard use license.

Illustrations: Creative Market has over 700,000 illustration files available for purchase. Like icons, illustrations can be purchased in bundles or individually and vary in price from $2 to $1000 when purchased under a standard use license.

Objects: Creative Market has over 97,000 objects available for purchase. Objects include elements such as those used for infographics and design elements. Objects vary in price from $2 to $800 when purchased under a standard use license.

Patterns: Creative Market has more than 63,000 pattern elements that range in price from $2 to $700.

Textures: Creative Market has more than 40,000 texture elements that range in price from $2 to $619.

Web Elements: Creative Market has more than 18,000 web elements that range in price from $2 to $159. Web elements include design files for app landing pages and user interface design.

Template Files on Creative Market

Template files on Creative Market are searchable by category, subcategory, and tool.

Template file categories and subcategories include:

Mockups – Creative Market has over 68,000 mockup templates available from $2 to $1000 in the following categories:

    • Branding
    • Mobile and Web
    • Print
    • Product
    • Scene Creator
Creative Market has over 68,000 mockup templates available from $2 to $1000 in the following categories:

Social Media Creative Market has over 16,000 social media templates available from $2 to $170 in the following categories: 

    • Facebook
    • Instagram
    • Pinterest
    • Snapchat
    • Twitter
    • YouTube

Presentations – Creative Market has over 36,000 presentation templates available from $2 to $350 in the following categories:

    • Google Slides
    • Keynote
    • Powerpoint
    • Other Software

Email – Creative Market has over 1,000 email templates available from $2 to $150 in the following categories:

  •  
    • Campaign Monitor
    • MailChimp
    • StampReady
    • Other Platforms

Websites – Creative Market has over 7,700 website templates available from $2 to $1000 in the following categories:

Resumes – Creative Market has over 8,900 resume templates available from $2 to $59 in the following categories:

    • Cover Letters
    • Resumes

Cards – Creative Market has over 16,000 card templates available from $2 to $100 in the following categories:

    • Invitations
    • Postcards
    • Weddings

 

Business Cards: Creative Market has over 12,000 business card templates available from $2 to $250.

Brochures: Creative Market has over 13,000 brochure templates available from $2 to $269.

Flyers: Creative Market has over 45,000 flyer templates available from $2 to $200.

Logos: Creative Market has over 100,000 logo templates available from $2 to $5,000.

Magazines: Creative Market has over 3,600 magazine templates available from $2 to $197.

Stationery – Creative Market has over 8,400 stationery templates available from $2 to $247.

Fonts on Creative Market

Creative Market has over 42,000 fonts available. These fonts are searchable by category and style and vary in price from $2 to $399.

Creative Market has over 42,000 fonts available. These fonts are searchable by category and style and vary in price from $2 to $399.

Categories of fonts available include:

  • Blackletter
  • Display
  • Non-Western
  • Sans Serif
  • Script
  • Serif
  • Slab Serif
  • Symbols

Styles of fonts available include:

  • Calligraphy
  • Handwriting
  • Logo
  • Modern
  • Urban
  • Vintage

Web Themes on Creative Market

Creative Market has over 3,200 WordPress templates available from $2 to $349. Categories include:

Web themes on Creative Market are searchable by the tools, the largest category being WordPress.

Categories and subcategories include:

WordPress Themes: Creative Market has over 3,200 WordPress templates available from $2 to $349. Categories include:

    • Blog
    • Business
    • Commerce
    • Plugins
    • Photography
    • Portfolio
    • Landing Page
    • Magazine
    • Minimal
    • Non-Profit

Other Themes – Creative Market has over 3,900 templates for other platforms available from $8 to $89. These platforms include:

  • Bootstrap
  • Drupal
  • Ghost
  • Joomla
  • HTML/CSS
  • Tumblr
  • Magento
  • Shopify
  • OpenCart

3D Files on Creative Market

3D files on Creative Market are searchable by tools, categories, and subcategories.

Creative Market has over 7,000 3D files available from $2 to $1000. 3D files on Creative Market are searchable by tools, categories, and subcategories.

3D Tools include:

  • 3ds Max
  • Blender
  • Cinema 4D
  • FBX
  • OBJ
  • Maya
  • Low Poly
  • Rigged

Categories and subcategories include:

  • Characters
    • Fantasy
    • People
  • Environment
    • Nature
    • Urban
  • Objects
    • Appliances
    • Electronics
    • Tools
    • Weapons
  • Textures and Materials
    • Decals
    • Man-made
    • Organic
  • Animals
  • Architecture
  • Food
  • Furniture
  • Vehicles

 

Photos on Creative Market

Creative Market has over 3,330,000 photos available from $2 to $4,900.

Creative Market has over 3,330,000 photos available from $2 to $4,900.

Photos on Creative Market are searchable by category. Categories include:

  • Abstract
  • Animals
  • Architecture
  • Arts and Entertainment
  • Beauty and Fashion
  • Business
  • Education
  • Food and Drink
  • Health
  • Holidays
  • Industrial
  • Nature
  • People
  • Sports
  • Technology
  • Transportation

Add-On Files on Creative Market

Creative Market has over 24,000 add-on files available from $2 to $1000. Add-On files on Creative Market are searchable by tool or category.

Creative Market has over 24,000 add-on files available from $2 to $1000. Add-On files on Creative Market are searchable by tool or category.

Tools include:

  • Photoshop add-ons
    • Actions
    • Brushes
    • Gradients
    • Layer Styles
    • Palettes
    • Plugins
    • Shapes
  • Illustrator add-ons
    • Actions
    • Brushes
    • Gradients
    • Palettes
    • Plugins
  • Lightroom add-ons
    • Presents
    • Mobile Presets
  • Other Platforms

Categories include:

  • InDesign Palettes
  • Procreate Brushes
  • Affinity Designer Brushes

The Cost of Creative Market

Buyers on Creative Market can buy individual files or Creative Market Credits that can be cashed in for each file download.

When buyers purchase credits, they save more money and have the opportunity to earn free credits.

There is no specific pricing structure in the Creative Market marketplace as the cost of each item is set by the creators of the file. For example, one artist may sell a graphic file for $2, where another may sell a graphic file for $4.

As we just mentioned, sellers on Creative Market can price their products as they see fit, and with each sale, they net 60%. The remaining 40% goes to Creative Market.

Creative Market Licensing

There are three types of licenses available for products through Creative Market – a personal license, a commercial license, and an extended commercial license. The price of a digital product changes based on the type of license you need.

The Creative Market personal license is the cheapest license available. It allows users to use the product for personal non-commercial activity or products that will not be sold – for example, creating a single t-shirt.

The Creative Market Commercial license allows for the product to be used on up to 5,000 products intended for sale, on a business social media account, unlimited local market advertisements, paid digital ads, and broadcast and streaming purposes for up to 500,000 views over a lifetime.

Creative commercial licenses cannot be used for web apps, native apps, or games.

The Creative Market Extended Commercial license allows for use on up to 250,000 products intended for sale, on unlimited business social media accounts, unlimited market advertisements, paid digital ads, and broadcast and streaming purposes for unlimited viewers.

Compared to other content services, extended commercial licenses on the Creative Market marketplace is particularly affordable, although it still comes with some limitations on printed products.

Creative Market For Content Creators

Creative Market is not the most popular resource for purchasing creative elements, but they are a good resource for more unique elements. Some services offer generic and repetitive content, but Creative Market often has results for keyword searches that come up bare on other services.

The variety of content that Creative Market has to offer is a huge “plus” if you happen to be a multi-focused freelancer.

Searching through their catalog, you can access font files for logos, template files for WordPress blogs, photos for editorial articles, and even 3D files for animation or printing.

The only content drawback is the lack of video or audio content, which sites like Envato offer.

When it comes to price point, Creative Market isn’t the most affordable option out there, but they are also not the most expensive.

Plus, if you purchase credits rather than pay for individual items in cash, you can earn as much as $60 in free credits (a definite plus for those looking to buy content in bulk!)

Creative Market offers quite a lot of content for each category of design elements which is a pleasant surprise as many similar services offer just a handful of elements in each category.

Creative Market’s content is also very well organized, making it easy to search and find what you need without getting buried in irrelevant files.

Although Creative Market has a healthy selection of design elements available for each of their categories, their eCommerce template selection is awe-inspiring, as is their collection of over 3,000 WordPress themes.

Lastly, Creative Market offers a selection of free elements to users each month, and while this is a small sampling of elements, that sampling adds up over the months.

One thing that would undoubtedly improve the overall experience for buyers searching for content would be for Creative Market to set up a subscription service much like their competitor Envato.

A subscription service would offer more limited access to design elements and make content more affordable for regular users.

Creative Market For Designers

Creative Market offers various content categories making it a good marketplace for designers in many different fields.

Unlike some competing platforms, however, Creative Market does not offer a platform for audio or video content.

The overall seller experience with Creative Market is a positive one. The process of setting up an account can be tedious since it requires manual approval, but once set up, navigating your account and adding new products to your store is simple.

One issue that newer designers have with Creative Market is that they must provide references of online pages and stores where they are currently selling work.

This requirement is problematic, but many designers get around the issue by setting up a quick ETSY store before applying to Creative Market.

Creative Market offers a large audience which is beneficial to designers looking to sell their design elements; however, that audience comes at the cost of 40% of revenue. This is a considerable drawback for those who have a large portfolio.

Pros of Creative Market

  • A good selection of content.
  • Flexible licensing terms.
  • Affordable assets for professional design.
  • A large platform for designers to sell their design elements.
  • The website is easy to navigate.

Cons of Creative Market

  • Some users complain of poor customer service (although others have much more positive experiences.)
  • Can be pricey for more amateur projects compared to other services.
  • Does not offer audio or video content.
  • Designers lose 40% of their sales revenue to Creative Market.

How Does Creative Market Compare to Competitors?

Creative Market Vs Graphic River

Compared to Graphic River, Creative Market offers more eCommerce templates and has more WordPress content. If you’re looking for stock images, however, Graphic River is the better choice of the two. Graphic River is also the more affordable of the two resources.

Creative Market Vs Shutterstock

Compared to Shutterstock, Creative Market is the more popular source for design elements according to customer ratings.

Where Creative Marketing is praised for product quality, price point, and customer service, Shutterstock rates under two stars on all three of these categories.

Shutterstock is more expensive and their license terms are more rigid.

Creative Market Vs Envato

Envato and Creative Market offer services at around the same price point.

If you are searching for a monthly subscription service that offers a select series of assets, Envato is the better option of these two services.

Envato also offers video and audio files where Creative Market does not.


Creative Market Vs iStock


Creative Market offers more variety in terms of the types of materials that they offer and they are a more affordable service.

Creative Market is also the more lenient of the two companies when considering licensing.

iStock is a better resource if you are looking for professional or editorial-type photographs.

How to Sell Your Designs on Creative Market

To start selling on Creative Market you first need to open a shop. You can create an account using your email address, Facebook, or your Google account.

Once you start the setup process, you will be directed to answer a few questions about your eligibility to open a shop. Once you answer these questions, you can request an invite.

It can take between one and five business days before you hear back from Creative Market regarding your invitation. All applications are approved manually.

Once your shop is approved, you can begin setting up your shop.

If your shop is not approved contact Creative Market to find out the reason for your denial and to find out what you can do to get approved.

Setting Up Your Creative Market Shop

Begin setting up your shop by choosing a shop name. Choose something interesting, catchy, and memorable.

Upload a shop banner and avatar that distinguishes your shop from others.

After setting up the visual aspects of your store, fill in your personal or business tax information and a short bio to tell prospective buyers about your shop.

Start creating your products!

As you create new products, be sure that each one adheres to the Creative Market site content guidelines and the shop owner guidelines.

When adding products to your store, be sure to include:

  • Clear, quality pictures.
  • Accurate tags (keywords that describe your product).
  • An appealing product title.
  • A zip file with all material that a buyer might need.

After you have added all of your products, you can monitor activity in your shop using your shop dashboard.

FAQ

Most frequent questions and answers

Yes! When you sell items on Creative Market, you make 40% of everything that you sell and you get to set your pricing. 

 

Sellers on Creative Market keep 60% of every sale and Creative Market keeps the remaining 40%.

No, Creative Market is not free for downloading or selling items, but they do offer weekly free files available for anyone who wants to download them.

Log into your Creative Market account and click add new product from your shop page. Select the correct category using the template categorization system. To upload your product files, select “Upload Product” located in the top right corner of the page. This will open a file browser so that you can locate the file on your computer and upload it.

Ready, Set, Grow

Hi! I’m Lori Ballen. I help content creators grow and monetize their channels. Are You Ready to Grow?

About Lori Ballen

She is the founder of The Ballen Method. Lori is a content marketer, speaker, and trainer.  Her students appreciate her authenticity, as well as her ability to take complex elements and make them understandable. As a 6-figure Affiliate Marketer, Lori understands the power of monetizing content marketing channels like Youtube, Blogs, and Social Media Networks.

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