On-Page SEO
10 Mistakes to Avoid When Doing Keyword Research
When doing keyword research, there are inevitable mistakes that marketers need to avoid if they want to find the right terms and use them in their content.
Category: SEO
Google Search
What Is the Google Dance?
If your website is experiencing volatile rankings, it could be at the mercy of the Google Dance.
Technical SEO
Breadcrumb Navigation: How It Works and Why It’s Important for Your Website
If visitors struggle to find specific sections or pages of content, they’ll probably leave. You can improve your website’s navigation, however, by using breadcrumb navigation.
Google Search
How To Become Google Guaranteed
Google Guaranteed is a program that elevates local businesses by making them just a click away. Find out how you can take advantage of this program and become Google Guaranteed.
Best of Ballen Blogger
Google Search Console vs. Google Analytics: Which One is Best?
The differences between Google Analytics and Google Search Console. The best and worst things about GSC and GA.
Local SEO
How Does Yelp Work?
As a small business owner, it is crucial to understand the question, “how does Yelp work,” and how companies can use this to bring in more customers.
Google Search
7 Reasons Your Website isn’t Appearing on Google
Here’s why your website might not be ranking on Google and how you can fix it.
SEO
Easy To Learn SEO Strategy
A search engine strategy focuses on the areas of on-page SEO, off-page SEO, and technical SEO. It’s an outline of how you plan to build out your website and your content in a particular order and schedule for maximum results.
On-Page SEO
SEO Content Writing Tutorial For Beginners
In this SEO Content Writing Tutorial, we will use the SEO Content Template in SEMrush. It is one of the best tools to use before you create a blog post. If your goal is to rank on the search engines, the SEO Content Template can show you the competition and guide you in making the best page.
On-Page SEO
SEO Title Tags
You can achieve higher rankings for your website through SEO Title Tags. Of all the on-page ranking signals used by search engines, few are as important as title tags. Search engines will inspect your website’s title tags as they crawl the individual web pages.
SEO
SEO Automation: Which SEO Processes Can You Safely Automate?
While you shouldn’t automate your website’s link-building efforts, there are other SEO automation processes that you can implement.
Technical SEO
How to Build High-Quality Outbound Links
Links play an essential role in online content by guiding visitors to related pages. Without them, visitors won’t be able to navigate or use your website. Along with internal links, though, you should add outbound links to your website’s content.
SEO
5 Google Analytics Reports for Unbeatable Online Marketing Success
Google Analytics (GA) is a tool that shows if your marketing efforts are efficient. Read on to find out the five Google Analytics reports for the best insights into your website marketing performance.
SEO
The People Also Ask Section: The New SEO Approach to Getting on Top of Google’s Results
When you take advantage of the People Also Ask section you have an easy way of getting to the top of the search engine results page on Google.
SEO
The Top 5 Misconceptions about Google’s PageRank
Google’s PageRank calculates how credible and essential a web page is by looking at the page’s backlinks.
SEO
What Is Google RankBrain, and How Do You Perform SEO For It?
A long time ago, if you had a website and wanted to push it to the top of Google’s rankings for a specific keyword phrase that many of your customers use in their searches, you tried keyword stuffing.
SEO
Social Media: How Does It Affect Your Site’s SEO Performance?
There’s a strong connection between SEO ranking and social media. Thanks to its dynamic growth, social SEO is a powerful marketing tool. Focus on creating quality content, schedule your posts, be consistent, and use paid promotion.
SEO
How to Set Up and Use Google Search Console (GSC) With Your Website
Formerly branded as Google Webmaster Tools, GSC is a free web-based analytics tool offered to webmasters that provides insight into a website’s performance on Google.
SEO
Google Analytics
Google Analytics can you see what content is performing well on your blog. It can help you find slow pages, underforming pages, and track user activity. Here is a step by step tutorial on installing Google Analytics on your blog.
On-Page SEO
7 Reasons to Optimize Your Website for Featured Snippets
By optimizing your website for featured snippets, you’ll promote a positive experience for your site’s visitors.
On-Page SEO
Dwell Time Optimization: How to Keep Visitors on Your Website
While backlinks are undoubtedly important, Google and Bing use hundreds of other ranking signals, including dwell time.
SEO Content
How to Prevent Orphan Pages From Diluting Your Website’s Performance
Known as orphan pages, these unlinked pages can harm your website’s performance by consuming its crawl budget while also signaling a lack of relevance to search engines.
SEO
How to Redirect a URL
A Redirect, quite simply is when you reroute one webpage to another. This guide will show you how to redirect a URL using various methods.
Technical SEO
The Skyscraper Link-Building Technique: How to Rise Above Your Competitors
Can’t seem to outrank your competitors no matter how much time you spend on search engine optimization (SEO)? If so, you should consider using the skyscraper link-building technique.Can’t seem to outrank your competitors no matter how much time you spend on search engine optimization (SEO)? If so, you should consider using the skyscraper link-building technique.
On-Page SEO
How do headings work?
Headings are used to highlight titles in sections of content for your site. In the
On-Page SEO
Internal Links That Visitors and Search Engines Love, Your How-To Guide
By building the right type of internal links, both visitors and search engines will view your website more favorably.
Technical SEO
How to Build Backlinks in 2021
Backlinks remain one of the most integral components of a winning search engine optimization (SEO) strategy, and they’re going to be even more critical in 2021.